Rise & Shine locks in CASETiFY and Osmosis

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AUCKLAND, Today: Rise & Shine Agency is adding even more sparkle, welcoming CASETiFY and Osmosis to its premium roster of lifestyle brands.

The agency, founded by Luci Marshall in 2018, has made a name for itself creating fresh, results-driven campaigns that embed global brands into the Kiwi market.

Already representing icons like Le Creuset, Shiseido, Avène, and Glasshouse Fragrances, Rise & Shine continues to strengthen its reputation for strategic brilliance and local expertise.

The arrival of CASETiFY and Osmosis shows the agency’s growing influence across the tech, beauty, and wellness worlds, after standing out in a fiercely competitive pitch.

Raje Hiranand, Senior Marketing Manager for CASETiFY Australia says, “We really loved Rise & Shine’s proposal. They delivered a thoughtful and well-considered strategy, and their influencer recommendations were spot on – it was clear they were focused on achieving real results.


“We really loved Rise & Shine’s proposal. They delivered a thoughtful and well-considered strategy, and their influencer recommendations were spot on – it was clear they were focused on achieving real results.” – Raje Hiranand


“What stood out even more was how collaborative they are as a team. We look forward to working with them from April 14th to increase our presence in the NZ market.”

Kay Roby, Managing Director at Holistic Aesthetics adds, “Having worked with Rise & Shine on our other brands, Paume and Henne, over the past few years, we’ve seen firsthand the results they consistently deliver.

“They are an extension of our team, offering a high-touch service, bespoke strategy, and deep local expertise – making them the natural choice for Osmosis.”

Luci Marshall, Founder and Director of Rise & Shine says, “We’re absolutely thrilled to welcome CASETiFY and Osmosis to the Rise & Shine portfolio.

“While the quality of our work speaks volumes, it’s the exceptional team behind it – a brilliant mix of talent, generosity of spirit, and meticulous attention to detail, that truly sets us apart. They consistently go above and beyond, and I’m so proud of what we’re building together.”

Rise & Shine is excited to help CASETiFY and Osmosis shine even brighter in the New Zealand market.


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