TVNZ has called for nominations for the 2016 New Zealander of the Year Awards, getting the message out via a refreshed visual identity, and a new TVC.
“Kiwibank enlisted the help of their lead agency Assignment and worked with the awards office to articulate the vision for the awards and develop a strong, unique and contemporary visual identity that reflected the high calibre of the programme,” says TVNZ sales & marketing head Jeremy O’Brien.
Kiwibank general manager marketing Nicky Ashton said: “The refreshed awards brand has only renewed our enthusiasm for the programme. The new identity captures what is so special about our nation and those who are committed to making New Zealand better for everyone.”
CREDITS
Agency: Assignment Group
Production: TVNZ Blacksand
Blacksand ECD: Jens Hertzum
Web Agency: Springload
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