Calling all natural-born communicators

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The call is out for entries to the 2016 New Zealand Direct Marketing Awards. Organised by the Marketing Association, the NZDM Awards have been running since 1986 recognising insight-driven marketing projects that connect customers through a multitude of channels and generate outstanding results – all of which add up to excellence in direct marketing.

CEO Gill Stewart says “this year’s theme of ‘Natural-born communicators’ should strike a real chord with the country’s top direct marketers. These are people to whom the discipline of response-driven marketing comes naturally and who have an innate ability in this space. The campaign draws intriguing parallels between how the natural world communicates and the business we’re all in,” she says.

The NZDM Awards encompass both the RSVP and Nexus categories and will be presented in Auckland, February next year.

With Industry Sector categories (e.g. FMCG, Financial Services, Automotive etc), numerous Channel categories (e.g. Direct Mail, Email Marketing, Social Media & Viral etc), Craft Awards (e.g. Excellence in Art Direction, Excellence in Strategy etc), the Nexus Awards to celebrate excellence in data, plus Special Awards which celebrate the individuals leading the way in Direct Marketing, entrants are sure to find a natural fit.

Entries for the NZDM Awards close at 5pm October 21. An extended late entries deadline of 5pm October 31 is available (at an additional nominal fee). Judging will take place throughout November and December with finalists being announced before the end of November.

The NZ Direct Marketing Awards celebration will take place on Thursday, February 23, 2017 at The Langham, Auckland.

Entry forms can be downloaded at: www.nzdmawards.co.nz/enter and category descriptions and useful guidelines on what the judges expect to see in a well-crafted entry are available at www.nzdmawards.co.nz.


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