LONDON, Today: UK ad/media site Warc has appointed Colenso BBDO group business director Ahmad Salim to the jury for the Effective Innovation category in the 2020 WARC Awards scheme, a global search for next-generation marketing effectiveness.
The Effective Innovation category, one of four in the Warc Awards scheme, recognises innovative thinking that has transformed a business to deliver tangible results.
“He leads Burger King, Samsung NZ, DB Breweries and Mars, and is a winner of multiple awards.”
Salim has been at the forefront of brand marketing and digital innovation since starting his career at London shop Leith Agency, working with brands like IRN-BRU, Grolsch and Sol. At TBWA\ London, he worked on PlayStation Europe, and Pernod Ricard.
Salim then worked on Vodafone UK and Lloyds Bank at RKCR/YR London, shaping their approach towards brand and digital investment.
At Colenso since 2014, he leads Burger King, Samsung NZ, DB Breweries and Mars, and is a winner of multiple awards.
The deadline for entries is 12 February 2020.
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