New Zealand has overnight picked up 14 finalist places in the New York Festivals International Advertising Awards. Serial awards achievers Colenso (six) and Y&R (five) took 11 of these. Curious Film, JWT and Clemenger scored one apiece.
The winners will be announced in two weeks in New York – on Thursday 19 May 19. All entries achieving finalist status are now eligible to earn all levels of awards including Grand Awards and Best of Show.
A summary of finalist entries by region: North America 515 entries; Central America 3; Latin America 136; Eastern Europe 17; Western Europe 981; Asia/Asia Pacific 530; and Middle East/Africa 121. Australia picked up a whopping 67 finals spots.
ACTIVATION & ENGAGEMENT
Colenso BBDO/Proximity, Beverages: Alcoholic, DB Breweries, DB Export Brewtroleum
Colenso BBDO/Proximity, Ambient in a Promotional Campaign, Volkswagen Reduce Speed Dial
AVANT-GARDE / INNOVATIVE
Colenso BBDO/Proximity, Beverages: Alcoholic, DB Breweries, DB Export Brewtroleum
Colenso BBDO/Proximity, Automotive Products & Services, Volkswagen Reduce Speed Dial
Y&R, Integrated, Burger King McWhopper
DIGITAL
Y&R, Restaurants & Retail Foods, Burger King + Peace One Day McWhopper
MOBILE
Colenso BBDO/Proximity, Use of Technology, Pedigree Found
PRINT
Y&R, Restaurants & Retail Foods, Burger King + Peace One Day McWhopper
PUBLIC & MEDIA RELATIONS
Y&R, Promotion of Peace & Human Rights, Burger King + Peace One Day McWhopper
PUBLIC SERVICE ANNOUNCEMENTS
Colenso BBDO/Proximity, Civic & Social Education, NZ Breast Cancer Foundation Breast Cream A cream that gives you wrinkles
Y&R, Promotion of Peace & Human Rights, Burger King + Peace One Day McWhopper
JWT, Auckland Transport Happy Endings
RADIO
Clemenger BBDO/Proximity, Travel, Tourism & Leisure, Wellington Zoo Meet the Locals
FILM CRAFT DIRECTION
Curious Film, NZTA Hello.
- See the detail here: advertising.newyorkfestivals.com
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