AUCKLAND, Tuesday: The design team at DDB Group Aotearoa were awarded three gold, two silver, and two bronze pins at the New Zealand Best Design Awards on Friday night – a result that was covered only briefly in M+AD’s Best roundup on *Friday.
Held at the Viaduct Events Centre, a total of seven awards were taken home by the Group for Correct the Internet, If You Seek, Heritage NZ Pouhere Taonga, and Samsung iTest.
The Best Design Awards is The Designers Institute of New Zealand’s annual showcase of excellence in graphic, spatial, product, digital and motion design.
Together with Tourism New Zealand, DDB Group Aotearoa and Run took home gold in the Digital Campaigns and Design Communication categories for the 100% Pure New Zealand global campaign, If You Seek.
DDB Group and Finch scored gold for Correct the Internet in the Digital Campaigns category, as well as silver in the ‘Design Communication’ and ‘Public Good’ categories.
“The excellent work speaks for itself!”
For Heritage NZ Pouhere Taonga website, DDB Group and Run were awarded bronze in the Large Scale Websites category and was also a finalist in the Toitanga category.
The Group also took home bronze for Samsung iTest in the Value of Design category.
Dean Pomfrett, head of design at DDB Group Aotearoa, says he was proud of the design team.
“There was some truly outstanding work from Aotearoa’s design community, and yet our craft – combined with the amazing creative – gave us some great results.
“We turned up and we scored; out of the 12 entries, we converted seven into pins.”
Rupert Price, group chief strategy officer at DDB Group, said: “It’s amazing to be competing and winning with the best design and designers in New Zealand. The excellent work speaks for itself!”
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