AUCKLAND, Today: DDB – with 28 finalists – leads the 2019 Effie Awards shortlist released overnight by the Comms Council.
Second on the list – with 20 apiece – are Colenso BBDO and FCB. Saatchi & Saatchi has seven, Special Group five, Stanley St and BC&F Dentsu four each. Next – with three apiece – are Clemenger BBDO, OMD, and Contagion.
Fuse has two, while Together/Big and 99 have one each. (Scroll down to access the PDF with all details.)
The winning agencies will be unveiled Eden Park, Auckland, in just three weeks – on Thursday 24 October.
This year, a panel of 240 expert industry judges in Auckland and Wellington assessed entries in two rounds to select 100 finalists across 17 categories. Selections have also been made for the paper that deserves title of The Hardest Challenge which will be announced on awards evening.
All Gold Effie category winners will also be eligible for the Grand Effie, which is awarded to the campaign that achieved the most extraordinary commercial result for its client. The winner will also receive $100,000 in TVNZ airtime, thanks to sponsor TVNZ.
“The winning agencies will be unveiled Eden Park, Auckland, in just three weeks – on Thursday 24 October.”
This year’s executive judging panel includes Diageo UK global head of consumer planning Andrew Geoghegan from Diageo UK (the world’s largest premium drinks company and home to brands such as Johnnie Walker, Guinness, Smirnoff, and Tanqueray).
While in New Zealand, Geoghegan will be delivering a keynote address at the Annual Effectiveness Function on Friday 11 October hosted by TVNZ. (Register your attendance at awards@commscouncil.nz.)
The other executive judges for 2019 are: Kate Smith (independent strategist), Regan Savage(acting chief customer officer & marketing director at Trade Me), Nileema Allerston (head of business brand & comms at Vodafone), Kamran Kazbalash (head of marketing & CX for Pak’nSave and Four Square), Oliver Downs (GM of marketing at Asahi), Jodene Murphy (GM of marketing at BNZ), Kath Mitchell (GM of trade marketing at TVNZ), and Craig Irwin (MD of Iri Worldwide).
Tickets for the 2019 NZ Effie Awards, in association with TVNZ, can be booked through Eventfinda (scroll down).
Comms Council asked its correspondents to acknowledge it commercial partner NZME, and sponsors Nielsen, Bauer Media, The Radio Bureau, Ooh! Media, facebook, Google and ICG for making the 2019 Effie Awards possible.
- Effies finalists PDF here
- www.commscouncil.nz
- eventfinda.co.nz/effie-awards-in-association-with-tvnz
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