Run’s Hareta Tiraa-Passfield nominated for B&T 30 Under 30 Shortlist

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AUCKLAND, Today: Creative agency Run Aotearoa proudly announces Hareta Tiraa-Passfield, an account manager, as a finalist in the esteemed B&T 30 Under 30 Awards 2024. Hareta represents Aotearoa New Zealand as the sole nominee in her category.

Out of over 200 contenders, Hareta stands among 11 finalists in the Agency Sales/Account Manager category, showcasing exceptional young talent across Australasia.

Hareta expresses gratitude, stating, “Being acknowledged is a testament to the collective efforts of the Run team supporting my career journey. It’s a celebration of our relentless pursuit of creative excellence, while driving change.”


“She’s a role model to young Māori and Pacific people, who are underrepresented in our industry, and isn’t afraid to strive for industry-wide impact.” – Laura Cibilich

Laura Cibilich, Run’s co-founder and design director, lauds Hareta’s impact on the industry, particularly in diversity, inclusion, and environmental stewardship.

Cibilich adds, “She’s a role model to young Māori and Pacific people, who are underrepresented in our industry, and isn’t afraid to strive for industry-wide impact.”

The prestigious awards ceremony is scheduled for Thursday, March 14, at the Metro Theatre in Sydney.

About RUN
RUN is a Māori-owned, women-led, globally-awarded creative agency. It focuses on creating quality strategy and creative solutions for brands and organisations, bridging the gap between te ao Māori and the commercial advertising and design world.


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