SYDNEY, Today: Omnicom’s PR agency Eleven has won the public relations account for Kellogg’s across both Australia and New Zealand. The news came to NZ via Aussie site Mumbrella, so it’s not hard to figure how much say the Auckland office had in the decision.
Mumbrella said: ”Just last February Kellogg appointed Edelman to its public relations account while the brand also worked with both Porter Novelli and Liquid Ideas on different assignments.
“Omnicom’s Eleven will now handle the entire business in an agency consolidation for the brand, which includes Kellogg’s brand, corporate and health communications for its individual products, ranges and initiatives.”
“The news came to NZ via Aussie site Mumbrella, so it’s not hard to figure how much imvolvement Auckland had in the decision.”
Kellogg has consolidated its PR roster to just one agency, Eleven.
To service the account Eleven is creating a hybrid team from various disciplines across both Eleven and sister agency FleishmanHillard.
Eleven’s clients include Mastercard, Spotify, Gatorade, M J Bale, Campari Group, Kellogg, Tourism New Zealand, San Churro, Australian Turf Club and Jimmy Brings.
- Read the full Mumbrella story here
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