SYDNEY, Today: NZ outdoor exponents Lumo, Shout, VMO, and oOh! will join their Aussie counterparts at the AdTECH: OOH Sydney conference on Wednesday 11 September at Hoyts Broadway.
The event is put together by the Ministry of New Media, which organises OOH events in London, New York and Amsterdam.
Ministry co-founder Adrian Cotterill said: “The region has been starved of dedicated OOH events – hence the interest from so many specialists on both sides of the Tasman.”
“The region has been starved of dedicated OOH events – hence the interest from so many specialists on both sides of the Tasman.”
The AdTECH: OOH events are aimed at those already in AdTECH wishing to learn more about the sector, and for those in OOH who wish to better understand automation, programmatic buying, marketplaces, media exchanges and revenue management.
The event is sponsored by Broadsign, Hivestack, Knitting Media, Seedooh, Vistar Media and VMO and follows successful events already carried out in Amsterdam and London.
AdTECH: OOH New York will take place in October 2019.
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