DDB Group communications agency Mango has appointed a new experiential director – Noeline van den Berg, who joins from Publicis Groupe South Africa, to lead Mango’s events team, delivering experiential campaigns for a range of clients including McDonald’s, Specsavers and Mini.
With 25 years’ experience in advertising, van den Berg has specialised in experiential for the past 17 years. Her previous work includes campaigns for Unilever, Siemens Germany, Samsung and Stella Artois.
“The mix of highly experienced public relations, social and experiential talent makes Mango a force to be reckoned with and I’m incredibly excited to lead experiential campaigns for the agency’s enviable client list,” she said.
Mango GM Sean Brown said, “We are proud that our reputation has attracted someone with Noeline’s level of talent and we look forward to seeing her take the events team to new levels of success, particularly at a time when clients are really starting to understand the value of experiential activity.”
Patricia Greig
Also new to Mango are two PR consultants, Patricia Greig, who joins after a seven-year stint at the New Zealand Herald, and Chloe Tonkin from UK PR agencies.
Experienced in both print and digital lifestyle and news media, Greig worked on feature magazines including Travel and Viva, as well as writing breaking news and trends stories for the digital newsroom.
She says she’s excited to bring her journalistic expertise to Mango for McDonald’s, Bay of Islands and Kiwi Property.
“To be able to share my media experience with the team at Mango so we can create the best possible stories for our clients is a fantastic opportunity,” she said.
Chloe Tonkin
Account manager Chloe Tonkin has over five years’ experience working for PR agencies in England and New Zealand. Mango is her first permanent role in NZ, and she will be working for clients including Booking.com, Auckland Racing Club and Buddle Findlay.
“We are proud to welcome three new Mangoes to our growing team, and excited to see what they can bring to the mix,” Brown said.
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