No creative genius was required by BETC Paris in making this new anti-bullfighting TVC – just action and blood. Real blood. Lots of it. And cruelty beyond belief. WARNING: You’ll need a strong stomach to watch this.
Bullfighting (or corrida as the « sport » is called in Spain and the south of France, is a tradition that should be abolished.
This is the message conveyed by the latest production for FLAC (Federation of Leagues Against Corridas) to highlight how cruel this kind of entertainment really is.
CREDITS
Film: Do you think this practice belongs to another age?
Advertiser: FLAC Anticorrida
Ad Agency: BETC Paris
Executive Creative Director: Stephane Xiberras
Creative Directors: Benjamin Le Breton, Arnaud Assouline
Director: Jean Michel Drechsler
Production Company: UNIT Image
Share this Post
