NZ pips the Aussies at D&AD

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D&AD judging week has come to a close in London, with NZ recording one of its best years ever at this prestigious British show – a 30-Pencil haul and an overall ranking of 5th equal.

  • 1st: United Kingdom – 217 Pencils
  • 2nd: United States – 143 Pencils
  • 3rd: France – 48 Pencils
  • 4th: Japan – 44 Pencils
  • Joint 5th: Brazil and New Zealand – 30 Pencils
  • 7th: Australia – 29 Pencils
  • 8th: Singapore – 28 Pencils
  • 9th: Germany – 25 Pencils
  • Joint 10th: UAE and Colombia – 14 Pencils

In total, 749 Pencils were awarded. Grey London was the most awarded agency, winning 15 Pencils.

  • At this Google Drive link, you will find a selection of images from the last day of judging and shots from the opening day of the D&AD Festival yesterday: drive.google.com/drive 
  • You will also be able to find images from the previous two days of Judging here 
  • For a closer look at all Pencil winning work across all categories: 
  • To keep up with all the latest from D&AD judging, look out for the official #DandAD16 hashtag on Twitter, or visit the live-blog: www.dandad.org/en/d-ad-festival-hub

Pencil winners will have to wait until the awards ceremony on Thursday 19 May to see what kind they’ve won – Wood, Graphite, Yellow, White or Black.

All 749 Pencils will appear in the 54th D&AD Annual published later this year.

Black Pencil judging takes place today. “It is one of the most anticipated – and rigorous – sessions,” said D&AD president Andy Sandoz. “It is also the one that is the most difficult for our jury foremen, because selecting the best of the best from what is already a list of world-beating work is an almost impossible task. I’m excited to see which work, if any, claims a coveted Black Pencil.”


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