NEW YORK, Wednesday: Omnicom Media Group agency OMD Worldwide had the best net new business performance of any global media network in 2019, as reported today by international indie research company COMvergence.
This performance is reflected locally in both Australia and New Zealand where OMD has also been named Campaign’s Agency of the Year for the last six out of seven years. OMD has three offices in NZ – in Auckland, Wellington and Christchurch.
“We are absolutely pumped to start the year with this win and are looking forward to what we can bring to 2020,” OMD NZ ceo Nigel Douglas told M+AD.
“This performance is reflected locally in New Zealand.”
In the COMvergence Media Agency New Business Barometer report, OMD tops the ranking with US$2.02b in net new business values.
The agency also led the industry in retention, successfully defending more than US$1.2b in business that had been in play in 2019 – approximately a half billion more than its closest competitor.
London-based OMD Worldwide ceo Florian Adamski said: “OMD is starting the new decade with greater than ever capacity and commitment to delivering better decisions, better ideas and better outcomes – faster – for our clients all around the world.”
About OMD
OMD Worldwide is the world’s largest media network with more than 13,000 people working in over 100 countries. Named Adweek’s Global Media Agency of the Year 2019, OMD, an Omnicom Media Group agency, is currently ranked the world’s most effective media agency network in the Effie Effectiveness Index. Omnicom Media Group is the media services division of Omnicom Group.
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