NZ Fishing News alive & well

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Yesterday, M+AD ventured into dangerous territory, putting the boot (as you do) into our opposition at Tangible over falling revenues (and increasing online content) at three of its print titles. With this story, we ran three nice cover photos … and got one of them horribly wrong. Oh, the irony!

NZME launches integrated rural brand

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NZME is aligning all its rural radio, digital and print offerings under a single brand – The Country. The changes will see the Farming Show, fronted by Jamie Mackay, renamed The Country “to better reflect the wide scope of content from the show”.

Adblocker sales thrive on the unexpected

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Unexpected ad pop-ups & video pop-ups are in the sights of Ryan Bonnici, the Sydney-based APAC marketing director of HubSpot – a global inbound marketing software platform that helps companies attract visitors, convert leads, and close customers. Bonnici took part in a Q+A session with M+AD … 

FM flashback station debuts in Wellington

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NZME is to launch a new radio station, Mix93.7, in Wellington this Monday (April 18). The station, which is already on air in Auckland and Christchurch, will play a continuous blend of the best music from the ’80s and ’90s from the likes of Madonna, Prince, Michael Jackson, Crowded House, INXS, U2, Robbie Williams, George Michael and Ricky Martin.