With the festive season fast approaching, New Zealand’s favourite Santa lookalike is at it once more, in the latest instalment of New World’s Noel Christmas campaign, via retail agency specialists .99.
Missing in action
Absent from our Friday unveiling of the Campaign Asia-Pacific Australia/New Zealand Agency of the Year Awards was Transtasman PR shop Eleven (a division of Whybin\TBWA).
New from Publicis Paris and Goodoil
Goodoil Films and director Uncle Friendly (aka Rhett Wade-Ferrell) have shot a Godzilla-style new AXA Insurance ad, Monster, with more than a little help from their friends at Madrid & Hong Kong-based Gang Films and Publicis Paris.
Hilux outtakes
Saatchi & Saatchi has released a series of amusing outtakes and on-set images via the ‘actors’ in their new campaign for Toyota Hilux.
Shout expands into street posters
Auckland CBD-based billboard company Shout Media has launched a new premium street poster business, rolling out as you read this article. This will see Shout launch over 500 individually framed MAX A0 posters in premium locations across the three main centres before the year end, with aggressive plans in place to build on this in the immediate future.
Fame & fortune
Wellington-based interactive production company Resn Design has created a new plaque for the FWA Hall of Fame Award – a UK-based global show that honours the best of the annual Favourite Website Awards.
unAustralianism foe named Axis 2016 international judge
CAANZ has announced the appointment of BMF Australia creative founder Warren Brown as its Axis Awards 2016 international judge.
Arrivals & Departures: New faces at oOh!, Z-card sets up shop
Gina McKie has joined oOh! NZ as business manager following a role in Microsoft’s digital sales house, Mi9. McKie’s background and experience is predominately in sales with a key focus on delivery and client service.
Hip as hell
“Life doesn’t get much better than seeing a bunch of top shelf local and international artists playing outdoors in the sunshine,” said Phantom Billstickers sales manager Dan Collins, who sent us the collection of poster images promoting NZ’s summer music festivals season.
RIP mass marketing
Sophisticated digital marketers are connecting every part of the business with their customers to build highly personal journeys to not only engage, but stay one step ahead of competitors and create total customer satisfaction.
