M+AD has made peace with a reader who posted negative comments in response to Tuesday’s story about the pr shop’s new-look website.
IOC taps Sky
The International Olympic Committee has awarded NZ’s Sky network the rights to broadcast the Olympic and Winter Olympics until 2024.
Facebook focus on under-performing ads
Facebook has launched Delivery Insights to help advertisers to better understand the delivery of their ads and provide recommendations that allow them to quickly take action and improve performance. The company has also unveiled more education materials aimed at helping advertisers with the Facebook ad auctions.
MediaCom on the money in Singapore
MediaCom NZ was the only NZ winner at the 2016 Festival of Media Asia Pacific held in Singapore yesterday.
NZ revenue info is ‘Third World’
Respected NZ adman Barry Williamson (“I view myself as a marketing communications person who happened to specialise in the media side of the business”) has gone on the offensive in response to the Advertising Standards Authority’s decision to no longer release an annual breakdown of actual media and a total advertising turnover number.
Go-Pro six-pack has you surrounded
The NZ arm of LA-based production company Graffiti Media has launched 360-degree technology – six mounted Go-Pro cameras which shoot combined 360-degree panoramic movable images, navigated with your mouse, to make content for social media.
Jolly good Fellows
The Public Relations Institute (PRINZ) has recognised excellence in the fields of public relations and communications with the induction of eight new Fellows from across New Zealand.
Back to the future
M+AD had the pleasure of sitting next to Adshel’s new digital & technology sales manager Rick Goodwin at last week’s Axis Awards – the small talk was interesting, but what really got our attention was the realisation that Goodwin had moved from a high-tech digital medium (Yahoo NZ) to a good old-fashioned print/display medium. A step backwards?
Redesign bucks html trend
Leading consumer PR agency the pr shop has launched a new website to showcase its “spirit, personality and experience”.
Gateway to China
By Auckland-based digital marketer Verna Yang: With a population of 1.35 billion, China has become the land of opportunity for New Zealand businesses. With its market scale and potential, there is also the degree of market complexity.
