Bridgestone Pink Your Ride 2015 campaign raised nearly $60,000 for the New Zealand Breast Cancer Foundation (NZBCF), bringing the total raised since 2008 to nearly $600,000. The creative was by Auckland marketing production agency The Hatchery, while Ponsonby full-service ad agency Blackfoot handled PR, social and internal comms.

After a gruelling schedule of 10 briefs in 12 weeks, AWARD School NZ 2015 winds up at a function in Auckland tomorrow night (Wednesday 4 November).

Auckland’s two creative advertising schools are this month taking a different approach to their end-of-year shows of their students’ best work.

Adshel is asking marketers and their agencies to join them in reconsidering audience stereotypes and think differently when targeting today’s consumer.

TVNZ is adding its weight to those who advise advertisers to ignore the older demographics at their peril – and the broadcaster emphatically is not referring to life insurance and funeral ads.

ColensoBBDO to be entertained this week by Robbie Williams in support of BOTAB charity The New Zealand Music Foundation.

The Clemenger Group NZ has unveiled an initiative for a greater focus on its data/direct/loyalty capabilities and resources – as a result, justONE will become the transtasman lead on loyalty programs across the group, effective 1 January. 

Facebook has launched Slideshow, a new lightweight video ad made from a series of still images, intended to be easy for advertisers to use.