Auckland indie creative shop Federation today launches a specialist content marketing and PR agency, Hubbub, a standalone company which aims to harness the power of content marketing to help clients drive business growth and deepen customer engagement.

Snakk Media has received applications for more than $1.75m in its share offer, and is currently accepting oversubscriptions.

Seven years after they were last held in the Capital, the Canon Media Awards are set to return to Wellington next year. 

NZME head of lifestyle Jacqui Loates-Haver, who is the former editor of New Idea magazine, has responded – not convincingly – to M+AD’s comments about the new Herald on Sunday’s Spy inserted magazine.

M+AD’s coverage yesterday of a Kiwi success in The Global Awards shortlist missed one very important element – two NZ agencies (not one, as we’d written) made the list. The second shortlisted work from this country came from Hamilton creative agency PAN Media.

Dow Design has engineered a makeover for Frucor’s McCoy juice, aimed at keeping the brand at the forefront of premium shelf stable juices and juice drinks.

New Zealand Cricket has appointed marketing software outfit Marketo to help build support for the Blackcaps, the White Ferns and domestic cricket teams. Ultimately, the aim is to stimulate ticket and merchandise sales and help drive other commercial opportunities.

bcg2 and Lassoo Media & PR have been appointed to handle creative and media services for EasiYo Yogurt. The appointment follows the development of strategic, creative and media plans for the brand in preparation for a major new brand campaign set to launch later this year.