The Marketing Association has extended the entry deadline for this year’s NZ Direct Marketing Awards to next Friday (30 October) at 5.30pm … but you need to apply for this extension today (scroll down for the contact address).
Star director shoots new driveway safety ad
bcg2 and Mediacom’s big new injury-prevention campaign for Safekids Aotearoa has been launched by Ann Weaver (Safekids Aotearoa director), ACC minister Nikki Kaye and ACC ceo Scott Pickering at an event at Oranga Community Centre in Onehunga, Auckland.
DDB, Lion salute the Team With No Name
DDB and its client Lion are, predictably, pushing the All Blacks envelope with a Steinlager “footy” promotion that tiptoes all around the ABS – but never mentions their name (being a domestic brand, Steinlager is not – officially – involved with the RWC).
Backchat wins Melbourne Cup – and expands to Oz
Up-and-coming Ponsonby-based social media agency Backchat Media has won the account for managing the digital radio integration for this year’s Melbourne Cup Carnival in November.
Once upon a time …
Clemenger BBDO Wellinton has created a series of fairytales to tell the story of the inhabitants at the opening of a major interactive walk-through precinct at Wellington Zoo.
Arrivals & Departures: GroupM ceo ships out, Hypermedia taps Justine Ussher
GroupM ceo Sean Seamer has bailed – to join MediaCom Sydney as ceo. He’d been in the GroupM role since the company set up in NZ a year ago, and will continue to oversee the NZ operation until a replacement is appointed.
Mind over matter?
V Energy, with a little help from their friends at Colenso and OMD, pushed the boundaries of possibility at a two-day stunt where mental strength and technology meet.
Cheeky combo of design, typography, illustration
Brother Design’s work for Foodstuff’s own brand, Pams, has enjoyed a successful run at award shows here and internationally. Now they’ve added a Gold pin at the Design Institute of New Zealand’s annual Best Awards.
Redundancy for Herald journos
A leaked email to staff from Herald managing editor to staff confirms that a number of staffers have accepted redundancies.
NZME exec reprises her IAB role
The Interactive Advertising Bureau has elected NZME group revenue director Laura Maxwell as its new chairperson, a role that she returns to after a two-year absence.