New Zealanders are being invited to offer their views on advertising to children, including food, in a major review of the compulsory codes of practice for the advertising industry.
A TVC saved his life – now he fronts new Heart Foundation campaign
For its 2016 campaign, which runs throughout February, the Heart Foundation has enlisted the services of a man whose life was saved directly as a result of watching a TVC during last year’s campaign.
Arrivals & Departures: The Warriors tap Niki Schuck
The Warriors league team has appointed well-known local PR personality Niki Schuck to its board of directors – only the second female board member in the history of the club.
Cannes launches 2016 campaign
The Cannes Lions has released details of its new campaign promoting the 2016 International Festival of Creativity.
Arab women defy stereotypes
DUBAI: Arab women are tech savvy, socially engaged and ready to shake off the stereotypes, according to research released ahead of the Marketing to Women summit in Dubai.
Arrivals & Departures: Colenso bright spark exits, Brandstand taps Orange man
Colenso BBDO creative assistant Aisling Lithgow – the first point of contact at the agency for journos like M+AD – has moved to the UK in search of new opportunities.
Media innovator comes to town
One of the advertising industry’s most innovative and disruptive thinkers is in New Zealand this week to speak at OMD’s industry update event, Tea & Toast, this Thursday (11 February).
adidas – through the female eye
adidas is premiering a new series of films kicking off the brand’s Sport16 initiative, underlining adidas’ leadership and passion for sports. They are available in NZ only via social media.
Colenso unveils powerful Anchor global campaign
Fonterra has introduced a new global creative platform for its biggest brand, Anchor, created by a number of regional BBDO agencies led by Colenso BBDO.
Another deadline looms
The NZ Radio Awards entry close on Monday 22 February 5pm. Late entries close on Friday 26 February (but a late entry fee does apply).
