Instagram announced today that any New Zealand advertiser, large or small, can now run ads. The platform will offer a new suite of features, including more action-oriented ad formats, landscape images and videos, and the ability to reach the right group, leveraging Facebook’s proven ad management technology. 

TRESemmé 365 Project (T365) returns this year “to inspire more New Zealand women to break their sleep-styling habits”, this time challenging two influential women to create a different hair look every day, for 40 days.

Facebook has unveiled a host of Pages enhancements that aim to help businesses enhance their mobile presence and introduce new tools for better communication with customers. 

iSentia’s Claire Waddington reckons most brands are socially inept. She wrote this piece for M+AD to point out the common mistakes marketers make online – and three simple changes brands can make straight away. 

MediaWorks and celebrity journalist Rachel Glucina have formed a joint venture to launch “New Zealand’s hottest entertainment and celebrity news website”.

Two pieces of NZ work feature prominently in the latest Bullets From Gunn – a collection of 35 new mini-case histories that UK’s The Gunn Report says provide more evidence that creatively awarded work is also highly successful in the marketplace.

Content makers and entertainers get their chance to shine at the fourth BEfest Awards, being held in Sydney on Friday 5 November.