Take a sharp combo of scripts, casting, production and editing, bound together with soulful blues tracks written especially for the TVC – and you have Clemenger BBDO’s TV work for Fly Buys. The focus of the new campaign is the “free stuff” rewards members can get with Fly Buys.
Globetrotting Getty exec drops in
London-based Getty Images’ global creative insights & planning manager Jacqueline Bourke packed in a lot during her seven-day stay in NZ this week. The main purpose of her visit was to address meetings with ad agency groups, and to talk to Getty’s NZ army of photographers, videographers, illustrators, and audio producers.
Mathmagicians in harmony
A highlight at the recent Urbis Designday was the Design In Tension interactive experience created by MINI and Ponsonby-based ideas agency Fly, brought to life in the Auckland MINI Garage.
The Mentalist exits as Whybins refreshes ANZ campaign
ANZ has moved away from The Mentalist’s Simon Baker in its new global brand campaign out of three Whybin/TBWA offices. The new ads showcase three remarkable New Zealanders doing extraordinary things on the world stage. Medical pioneer Sir Ray Avery, teen golfing sensation Lydia Ko, and sustainable designer David Trubridge feature in the new Your World, Your Way campaign, launched here this week.
Spark & Rapp consciously uncouple, as telco taps Proximity
Spark has selected Proximity as its agency partner for data driven marketing following a review of agency requirements. The incumbent was RAPP. Proximity will now work alongside Clemenger Group agency Touchcast, Spark’s digital agency of record.
Aussies want NZ PR shop
NZ Geographic Photographer of the Year entry call
Entries are now open for the annual New Zealand Geographic Photographer of the Year 2015 Entries close at midday Wednesday 15 July.
Dunny on wheels
The Hauraki Breakfast team – with a little help from Saatchi & Saatchi and Toyota – have embarked on a new mission regarding their latest mission – building a throne in a Toyota Hiace.
The Hokitika Bar serves liquid gold
Colenso BBDO and Curious have shot a new Monteith’s campaign about the West Coast, its people, and their “passion for brewing great beer”.
Arrivals & Departures
Singapore-bound: A young Microsoft New Zealand employee, Marianne Ma, has been appointed to Microsoft Asia Pacific as business manager, based in Singapore.