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Restaurant rants ‘bad for brand’
In the past week, two stories in the national media have highlighted the potential dangers of restaurants taking a public stance on their customer’s behaviour. PR exponent Fleur Revell (a crisis communications expert) explains why …
Midnight deadline for Interior Awards
AGM, which publishes most of NZ’s best design magazines, wants to alert tardy professionals to today’s deadline (midnight tonight) for the 2015 Interior Awards.
Sun setting over the ad industry? M+AD talks to Xero’s Andy Lark
This week marks the start of Xerocon, Xero’s annual accounting conference, held at the Viaduct Event Centre in Auckland. The conference showcases the latest in product innovation, Xero’s product roadmap for the year ahead, current thinking and provides a strategic update from a local and global perspective. Ahead of Xerocon, M+AD seized an opportunity for a quick Q+A with Xero CMO Andy Lark. Advertising was our focus.
A (sneaky) message from your kids
Colenso BBDO and Finch have filmed a controlled family experiment – with a little surreptitious help from the families’ own children – to help Volkswagen drive home the speed-kills message.
World’s poorest people in focus as US$150,000 ad comp issues entry call
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The Cannes Lions International Festival of Creativity has launched the fifth Cannes Chimera Competition, an initiative to engage the global creative industry in building public awareness and support for solutions to critical global development problems.
Strong growth supports NZME’s approach to digital
NZME, currently amid the development of an intensive digital strategy, has made another key move – adding the nzherald.co.nz digital editor role to Marcus Forbes’ duties (he’s currently group digital content general manager).
Swimming with sharks
Clear your calendar, says CAANZ, for its upcoming First Five Rungs Speaker Series: Window Shopping – a “fantastic” opportunity to come face to face with four New Zealand fashion entrepreneurs at the first Speaker Series for 2015.
Colenso’s digital investment pays Webby dividend
Colenso BBDO has collected two Webby Awards in New York – the only NZ agency to convert a finalist spot into Gold.
Can’t beat a good drench
Hot Mustard and Flying Start have shot a new TVC for Zoetis Animal Health product Eweguard.