CHICAGO, Today: “We all know that a well-executed rebranding effort can breathe new life into a brand, boosting sales and re-energising the customer base. Except when those same customers rebel,” writes Squadhelp Chicago head of branding Grant Polacheck.

LAS VEGAS, Today: A Special NZ creative team led by art director Kim Scott has made an appearance at London International Awards Creative LIAisons global coaching academy in Nevada.

AUCKLAND, Tuesday: The design team at DDB Group Aotearoa were awarded three gold, two silver, and two bronze pins at the New Zealand Best Design Awards on Friday night – a result that was covered only briefly in M+AD’s Best roundup on *Friday.

AUCKLAND, Tuesday: MarketMedia, The Warehouse Group’s retail media arm, has announced a partnership with oOh!media to launch digital screens in all The Warehouse and Noel Leeming stores.

AUCKLAND, Tuesday: Go Media will continue to provide advertising on all Metlink buses, trains, and station platforms, after winning the service contract for up to seven years.

AUCKLAND, Saturday: oOH Media, MediaWorks, Go Media, Shout, JCDecaux  and Lumo have surfaced from the preliminary stage of the Auckland Transport pitch – called (by Weekend Herald Media Insider columnist Shanye Currie).