The spread of digital video increasingly requires ads to be shot vertically in order to fit various apps – or so many claim (other say just turn your cellphone on its side).
Receiver refers publisher case to SFO
The Receiver for Mediaweb – the company set up in 2011 by Toni Myers & John Clark to take over assets of 3media Group after it failed in 2010 – has referred the case to the Serious Fraud Office.
One to watch
FCB Auckland creative Matt Williams has been named in the One to Watch section of The One Show in New York.
Arrivals & Departures
Fairfax Media taps award-winning Herald ed: Jeremy Rees has been appointed to the newly-established national community titles editor role at Fairfax Media NZ. His appointment is the first of several new senior editorial positions aimed at enhancing local and national journalism across Fairfax Media’s newsrooms nationally.
Whybin\TBWA lands Auckland Airport
After an “exhaustive” competitive pitch that began late last year, Auckland International Airport has consolidated its multiple agency partnerships into one – and appointed Whybin\TBWA as its lead advertising and brand partner.
Ad emoticons R US
The global infatuation with emojis has now reached the ad agency world, with the launch of Advertising Emojis, an app created by Swedish ad agency Dogwash that contains a collection of 70 iconic advertising images and logos.
Non-custodial sentence for Glenda Wynyard
Auckland ad personality Glenda Wynyard, former owner of now-defunct Auckland shop The Media Counsel, has been sentenced to eight months’ home detention after being found guilty in the Auckland District Court last week of 11 charges laid by the Serious Fraud Office over about $1.8 million worth of payments and invoices.
MediaWorks & Nine launch NZ Events division
MediaWorks Holdings Limited and Australia’s Nine Live have announced the formation of a joint venture to launch a New Zealand-based events company MediaWorks Nine Live – and appointed well-known Auckland entertainment professional Tracy Magan to run it.
Arrivals & Departures
Opti taps new MD: ZenithOptimedia has appointed Stuart Rutherford to the role of New Zealand managing director, effective mid-May. He replaces ZO general manager Sophia Quilian who is moves into a senior role at sibling agency Starcom.
SparkPHD, DB, FCB Media, MBM stand in Beacons spotlight
A record-breaking 900 of New Zealand’s leading media personalities came together to celebrate the industry’s best work from the past year at the 2015 Beacons Awards (held in association with NZME) last night.
