NZ agencies scored 13 finalist spots in the second wave of shortlisted decisions for the 36th AWARD Awards, released overnight in Sydney across three categories: Direct Marketing, Print, and Poster & Outdoor.
Air NZ goes downhill – fast
Air NZ has shot a new instalment on its long-running Meanwhile in New Zealand campaign – novel twist on the Tortoise and the Hare fable, adding another hero – the New Zealand landscape.
Yanks purloin Clemenger’s creative
Clemenger BBDO Wellington’s award-winning NZTA Mistakes TVC has caught the attention of creatives all over the world since it started winning at big awards show (like the Gold it won at The One Show in May last year). It also seems to have caught the eye of Georgia, USA agency TranterGrey, which has shamelessly “borrowed” the Clemenger idea for use in its own market.
Colenso, Clemenger, FCB, DDB make finals in Sydney
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Drunksense makes sense to ORCA judges
Drunksense made straightsense to ORCA judges this month with Mike Ramsay and Mariona Wesselo-Comas from JWT taking out the January award. Drunksense was created for Auckland Transport to relay the message when you’re drunk dumb things make sense … like driving home.
Arrivals & Departures
THE POND EXPANDS: Creative talent agency The Pond is ramping up its permanent placement capabilities with the addition of senior talent agent Melanie O’Callaghan.
FCB’s gets evil with print
FCB is extending its popular NZI Devils Chair TVC theme, continuing to bring a little light relief to the colourless insurance game.
Colour therapy for Jockey’s ABs
Jockey has engaged All Blacks and All Blacks Sevens stars to help launch its new winter All Colour campaign via Host Sydney and Parlour Creative. For the second year, the ABs will feature a nationwide campaign clad only in their new Jockeys.
Researcher closes NZ office
In December, research company Roy Morgan closed the doors to its New Zealand offices on Auckland’s Swanson Street and let three staff members go in the process, according to website Stop Press.
New shop, new strategic partner
Kiri Hannifin and Jo de Joux today announced the formation of Hannifin de Joux, an integrated public affairs and campaign consultancy that will form a strategic partnership with CrosbyITextor Group in New Zealand.