Lipton Ice Tea and oOh! have conjured up a peachy idea to tempt shoppers and students with a cool way to engage with advertising panels.
Axis tickets on sale now
Tickets for the 2015 Axis Awards and Gala Dinner have gone on sale. The show will be held on Thursday 12 March at SKYCITY Convention Centre. Doors open at 6.30pm, and the presentations get under way at 7.30.
Ben Goodale all smiles after NZDM Awards triumph
justONE and .99 took out the Grand Prix for Foodstuffs Shopping Just Got More Rewarding: The Launch of New World Clubcard campaign at the 28th NZ Direct Marketing Awards, held in The Great Room at The Langham Auckland last night. It was a big night for BBDO shops, with justONE/.99’s siblings Colenso/Proximity also taking out 11 Golds.
Celebs shine light on domestic abuse
New Zealand stars are supporting national domestic abuse charity Shine by starring in a series of commercials for the organisation’s annual appeal month in March. Backing them every inch of the way is production company Spoon, which is sponsoring the ads.
Pead PR’s Haysom wins UK scholarship
Colenso ranked global #3 creative shop
New Zealand has been ranked #7 in the Country Rankings section of the Warc 100, a global ranking of marketing campaigns based on performance in effectiveness and strategy competitions. Colenso BBDO ranked #3 in the top creative agency list (it topped this list last year), and FCB #16.
Black Eyed Pea’s thumbs-up for newspapers
Rapper, singer, producer and Aussie reality TV judge Will.i.am has been recruited by News Limited’s staid business paper The Wall Street Journal to star in a strong new TV campaign called Make Time. The result is a template that NZ newspapers could well emulate.
Colenso wins Agency of the Year. Again.
You’re invited
The three international AXIS Awards judges will front up to the industry in Axis Speaks, a CAANZ evening session to be held three days before the awards show itself.
NZ Direct Awards tomorrow
Doors open at the Langham at 6pm tomorrow night (Thursday 26 February) for the NZ Direct Marketing Awards. The proceedings get under way at 6.30pm under the watchful eye of emcee Michele A’Court.