Special Group and the Vodafone Warriors have unveiled a new campaign that aims to ignite the pride in a nation of loyal followers.
Speight’s new campaign two years in the making
Speight’s knows a thing or two about the Kiwi bloke, and if there’s one thing it can say about this remarkable kind of character, it’s that he’s there for his mates: to help build a deck, whack a shed together or simply have a cold beer and a barbie.
Play Misty for me
Lipton Ice Tea and oOh! have conjured up a peachy idea to tempt shoppers and students with a cool way to engage with advertising panels.
Axis tickets on sale now
Tickets for the 2015 Axis Awards and Gala Dinner have gone on sale. The show will be held on Thursday 12 March at SKYCITY Convention Centre. Doors open at 6.30pm, and the presentations get under way at 7.30.
Ben Goodale all smiles after NZDM Awards triumph
justONE and .99 took out the Grand Prix for Foodstuffs Shopping Just Got More Rewarding: The Launch of New World Clubcard campaign at the 28th NZ Direct Marketing Awards, held in The Great Room at The Langham Auckland last night. It was a big night for BBDO shops, with justONE/.99’s siblings Colenso/Proximity also taking out 11 Golds.
Celebs shine light on domestic abuse
New Zealand stars are supporting national domestic abuse charity Shine by starring in a series of commercials for the organisation’s annual appeal month in March. Backing them every inch of the way is production company Spoon, which is sponsoring the ads.
Pead PR’s Haysom wins UK scholarship
London’s currently the focus for Pead PR account director Amelia Haysom who is attending the annual IPREX Global Leadership Conference this week (26-29 Feb.).
Colenso ranked global #3 creative shop
New Zealand has been ranked #7 in the Country Rankings section of the Warc 100, a global ranking of marketing campaigns based on performance in effectiveness and strategy competitions. Colenso BBDO ranked #3 in the top creative agency list (it topped this list last year), and FCB #16.
Black Eyed Pea’s thumbs-up for newspapers
Rapper, singer, producer and Aussie reality TV judge Will.i.am has been recruited by News Limited’s staid business paper The Wall Street Journal to star in a strong new TV campaign called Make Time. The result is a template that NZ newspapers could well emulate.
Colenso wins Agency of the Year. Again.
For a record seventh time in the 17-year history of the awards Colenso BBDO is Campaign Brief NZ Agency of the Year.
