AUCKLAND, Today: More than 200 million people now call themselves content creators. Naturally, the advertising world has a few questions about how all this influence should actually work. The IAB Global Network... Read More
AUCKLAND, Today: Angela Spain is stepping into a bigger content brief at Omnicom Media New Zealand, taking on the newly elevated role of Chief Content Officer. The promotion recognises Spain’s contribution to... Read More
Auckland, 23 January: Brands and the media will redefine modern masculinity this year– according to Getty Images’ 2018 Visual Trends, released this week. ‘Masculinity Undone’ is one of three trends Getty has... Read More
Saatchi & Saatchi and Flux are helping Toyota New Zealand to celebrate 30 years as New Zealand’s top-selling automotive brand with a new Possums spot featuring the iconic possums throughout the ages. Read More
A new TVC for Sanitarium's Up&Go products will be airing in both Australia and New Zealand for the first time this month. The 30-second spot has been created by DDB NZ, as... Read More
Starcom New Zealand – a member of the Publicis NZ group of companies that includes Saatchi & Saatchi, has won the Amplifon NZ media account for hearing loss solutions provider Bay Audiology,... Read More
Big Mobile continues to invest in NZ talent, this time hiring former Vizeum business manager James Cartwright to support key Big Mobile accounts in Auckland and Wellington. Read More
The world is more divided than ever. The beer category is no exception, where the battle between lager and craft beer drinkers has struck unprecedented heights. Read More
Local software development company Blutui Ltd has launched its web platform for designers and advertising agencies with an animated video thanks to International Rescue. Designed to help creatives build better websites faster,... Read More
Entries for the 2018 Cannes Lions Festival opened at the weekend, with a final deadline of Friday 20 April. The 2018 festival runs from Monday 18 June to Friday 22 June. Read More