AUCKLAND, Today: ANZ New Zealand and TBWA\New Zealand are withholding the good stuff in a new integrated campaign for The Sauce by ANZ. Running across geo-targeted out-of-home, digital and radio, the campaign... Read More
AUCKLAND, Yesterday: Sports Entertainment Group Limited (ASX: SEG) confirmed it had completed the NZ$130 million acquisition of MediaWorks, New Zealand’s number one audio business, for an enterprise value of NZ$130 million, equivalent... Read More
bcg2/Shirtcliffe & Co creative Matt Shirtcliffe has made the news again – but not in the ad media, as you’d expect. This time the attention came from Fairfax Media’s East & Bays... Read More
Auckland-based digital ad sales house ad2one has announced the appointment of two new executives. Read More
A sell-out crowd of around 1000 of New Zealand’s leading media personalities came together to celebrate the industry’s best work from the past year at the 2016 CAANZ Beacons Awards in association... Read More
With the help of Fuse/OMD, McDonald’s has taken to Snapchat to help launch the news of their All Day Breakfast in New Zealand. Read More
New Zealand has overnight picked up 14 finalist places in the New York Festivals International Advertising Awards. Serial awards achievers Colenso (six) and Y&R (five) took 11 of these. Curious Film, JWT... Read More
In a global realignment of its CRM business, DDB Group has announced the launch of TRACK, a new name which will replace the RAPP brand in all Australia and New Zealand. Read More
Around half (52%) New Zealanders try to buy NZ-made products as often as possible but it is dependent on the category, according to findings from the Nielsen Brand-Origin Survey. Read More
A need to move closer to the production and post-production community in Auckland, leading production/editing & visual effects systems supplier Digital Video Technologies has exited its old home in Penrose and moved... Read More
Marketing Association stakeholder relations & admin manager Sylvia Devlin – a true legend in this business – is moving on after 30 years at the MA. Read More
The Outdoor Media Association (OMANZ) has reported another period of strong growth for the Out of Home industry with the release today of Q1 2016 revenue figures. Read More