AUCKLAND, Today: Coastguard Tautiaki Moana has appointed independent agency Quantum Jump as its creative agency after a competitive pitch, with Lassoo Media partnering on media. The agencies are already working together on... Read More
AUCKLAND, Today: TVNZ and Sky are joining forces to give New Zealand’s television and advertising industry a fuller picture of what people watch, wherever they watch it. Their new audience measurement system... Read More
The Outdoor Media Association (OMANZ) has reported another period of strong growth for the Out of Home industry with the release today of Q1 2016 revenue figures. Read More
DDB – with help from ZenithOptimedia and Young & Shand – has crafted a new campaign for Marlborough winery Wither Hills which aims to inform consumers that the award-winning wine is “more... Read More
Many businesses are lagging behind when it comes in to reflecting New Zealand’s superdiverse reality in their marketing – and with younger consumers in particular demanding brand authenticity, bridging that gap represents... Read More
New York, NY (May 03, 2016) – The One Club, producers of the prestigious One Show Awards and Creative Week, overnight announced that it has appointed six new members to its board:... Read More
Special Group helped Molenberg open a window on the world for “the perfect sandwich bread” – the new Molenberg Sandwich Shop in the heart of downtown Auckland, at 2 Queen Street. Read More
The Natural Confectionery Company, with Saatchi & Saatchi Australia, has launched a new campaign – Being a Kid Never Changes – which will run on both sides of the Tasman called. The... Read More
Mark Weldon has resigned from his position as MediaWorks ceo – despite a strong indication to the contrary that he and company chairman Rod McGeoch gave reporters after yesterday’s board meeting. Read More
J Walter Thompson MD Simon Lendrum and Richard Thompson (ceo of NZ ad exchange service KPEX) are among the speakers for next month’s Digital Day Out in Auckland. Read More
Auckland-based Film Construction has added Way Ward director-producers Sam Doyon & Morgan Way to its Sydney team. Read More
Gem, the NZ financial services brand that was previously part of global brand GE Money, has launched a new marketing campaign to challenge conventional thinking about personal loans. Read More