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Sharp rise for OOH in Q1

Sharp rise for OOH in Q1

The Outdoor Media Association (OMANZ) has reported another period of strong growth for the Out of Home industry with the release today of Q1 2016 revenue figures. Read More

DDB takes Wither Hills to the streets

DDB takes Wither Hills to the streets

DDB – with help from ZenithOptimedia and Young & Shand – has crafted a new campaign for Marlborough winery Wither Hills which aims to inform consumers that the award-winning wine is “more... Read More

Ads ‘stuck in superdiversity time warp’

Ads ‘stuck in superdiversity time warp’

Many businesses are lagging behind when it comes in to reflecting New Zealand’s superdiverse reality in their marketing – and with younger consumers in particular demanding brand authenticity, bridging that gap represents... Read More

Molenberg comes to Queen St

Molenberg comes to Queen St

Special Group helped Molenberg open a window on the world for “the perfect sandwich bread” – the new Molenberg Sandwich Shop in the heart of downtown Auckland, at 2 Queen Street. Read More

Mark Weldon calls it quits

Mark Weldon calls it quits

Mark Weldon has resigned from his position as MediaWorks ceo – despite a strong indication to the contrary that he and company chairman Rod McGeoch gave reporters after yesterday’s board meeting. Read More

Gem gets personal

Gem, the NZ financial services brand that was previously part of global brand GE Money, has launched a new marketing campaign to challenge conventional thinking about personal loans. Read More

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