AUCKLAND, Today: Most client-agency relationships do well to reach double figures. Bunnings and PHD Aotearoa have now stretched theirs to 24 years, with another chapter officially locked in. Bunnings has reappointed PHD... Read More
AUCKLAND, Today: Friends and family have a way of forgiving missed catch-ups. Leave it too long, however, and Tourism New Zealand warns you may officially become a stranger. That playful threat sits... Read More
Saturday was World Day Against Cyber Censorship and in a unique partnership Amnesty International and AdBlock combined to deliver 156,789,119 impressions of messages by prominent privacy and free speech advocates Edward Snowden,... Read More
Last year’s television advertising figures confirm advertisers' ongoing confidence in the powerhouse” television medium, says industry body ThinkTV. In past years, this report would have been included in the ASA annual roundup... Read More
The 2016 Radio Awards finalists will be now be announced on Thursday March 31 – one week later than planned – due, says the awards organisation, to “an unforeseen minor technical fault”. Read More
The Advertising Standards Authority has confirmed it will no longer be releasing an annual breakdown of actual revenue by media sector and a total advertising turnover number. The move brings to an... Read More
“What a ridiculous post,” writes Suckysucky in response to M+AD’s roundup of the saga that’s developing around Axis and ads designed purely to win awards. Read More
DDB has joined forces with the team at Facebook to develop an innovative mobile experience as an extension of the new Westpac It’s Time brand campaign. Read More
NZ’s only independent daily, the Otago Daily Times, has introduced a metered paywall for its online news content, which will launch next month alongside a website redesign, according to a report in... Read More
The awarding of top Axis gongs to unreal campaigns is again drawing fire from ad industry critics. The ads most under scrutiny are Colenso/Proximity’s DB Brewtroleum, Colenso’s VW Reduce Speed Dial, and the... Read More
In response to the decision of the ASA not to release the NZ Advertising Industry Turnover report for 2015, the Magazine Publishers Association, the independent industry body representing magazine publishers in NZ,... Read More
Adshel has appointed Grishma Shah as research & insights executive. Her role in Auckland will be assisting the company to deliver an insights-led approach through the various data sources available. Read More