Wieden+Kennedy Portland has unveiled its campaign for the 2015 International ANDY Awards’ call for entries, and released the list of jurors (one Aussie; no Kiwis). The deadline for entries is Friday 9 January.
Arrivals & Departures
20 questions from the Gunn Report
Hilux Bugger features in one of the 20 questions in The Gunn Report London’s Christmas Quiz. The 20 questions are in multi-choice format, and some range back as far as 1983. The 10 highest scorers win a year’s free sub to the Gunn website (or the 2014 Gunn Report book and Showreel of the Year).
Air NZ and Portobello kids create a Xmas marvel
Air New Zealand joined forces with the children of Portobello Primary School in Otago to create a very cool Christmas-themed video, out of Host Sydney and Wanaka-based production outfit Two Bearded Men.
New heat map lights up the property market
The Herald’s commercial property website True Commercial has harnessed state-of-the-art heat map technology to enhance the presentation of statistical data for commercial property – an innovative use of technology that has implications for the wider ad world.
Going … going … gone!
GrabOne sold its first used car – the former hero vehicle from TV3’s The Block NZ – after a successful joint initiative with Honda NZ, culminating in a Dutch reverse auction that GrabOne marketing director Keeley Sander described as “the new disruptive way to take a special car to market”.
YouTube NZ rewinds 2014
’Tis the season of Top 10 events. Yesterday we featured Facebook’s; today we turn to YouTube. There’s two lists – the top 10 videos viewed by Kiwis in 2014, and the top 10 music videos in NZ.
US-based Aussie joins NZ film co
Saatchi snares Colenso’s Digital CD
Saatchi & Saatchi ECDs Corey Chalmers & Guy Roberts this morning announced the appointment of Terry Williams-Willcock as Digital Creative Director. He will lead a 22-strong digital department of coders, producers, UX designers and developers, alongside director of digital production Lorraine Guerin.
Unusual suspects
Two wildly unconvincing claims – based on actual AMI conversations with claimants – are the hook for the insurer’s new TV campaign out of Colenso BBDO. Simple line-drawn animation tells the stories, but the ads revert to real people for the sales pitch at the end.