JWT and its client Ford wasted no time in turning the screws on Toyota when the news emerged last week that the Ford Ranger had knocked off the 32-year reign of the Hilux as NZ’s top-selling ute.
True has launched a poetic new 60sec TVC for ANZ, promoting the bank’s sponsorship of the current Sri Lanka cricket series and the upcoming Cricket World Cup. [Updating our earlier edition of this story which incorrectly credited the work to JWT.]
The 2015 New York Festivals’ 2nd Torch Awards is now open for entry. Torch is aimed at young creative talent from the ages of 18-25 – the competition explores a creative challenge each year and offers mentor training on how to pitch that idea. This year’s challenge is a 60-second video.
Saatchi & Saatchi’s Best Ball Boys in the World campaign for the ASB Classic tennis tournament has been garnering priceless publicity worldwide over the Xmas break, with the story or video appearing on Mashable, Yahoo Sports, MSN, USA Today, The Washington Post, ABC’s Good Morning America, Sports Illustrated and Britain’s Daily Mail.
