Clemenger BBDO has shot a new TVC, Local Legends, for the NZTA, demonstrating how everyone has a part to play in stopping a drunk driver.
NZ internet giants launch combo shopping site
Yahoo NZ has today announced a new partnership with online shopping website Lasoo.co.nz, which aims to give Yahoo users the opportunity to shop and browse online for New Zealand’s most reliable retail brands, all within the Yahoo Shopping channel.
Tumblr is the fastest-growing social site
Tumblr, the microblogging platform owned by Yahoo!, has overtaken Instagram to become the fastest-growing social network in the world, according to a new global study.
Arrivals & Departures
Fairfax Media has bolstered its commercial team with the appointment of Mark Copplestone as national sales director: “Mark brings a wealth of experience in business development, sales strategy and change management to the role,” said Gareth Codd, Fairfax Media commercial director.
Vodafone NZ follows global realignment to MEC
Vodafone New Zealand has appointed MEC as its media buying agency in a shift that will see the New Zealand telecommunications company align with a global move across the Vodafone Group. MEC – an established agency within the Y&R NZ Group – are part of the GroupM global media investment company who are new to the New Zealand marketplace.
DDB & Colenso win big Asia-Pacific kudos
DDB New Zealand has been named by Campaign Asia-Pacific magazine as New Zealand’s Creative Agency of the Year, while Colenso BBDO won the Digital Agency of the Year for the second year running (DDB was runner-up in this category).
Stricken adman still needs your help
A couple of Tuesdays ago, the Marketing Association held an auction evening to support Andy McDowell and his family as he battles Parkinson’s Disease and recovers from Deep Brain Stimulation surgery.
Arrivals & Departures
MediaWorks has appointed Sarah Bristow as executive producer of its new cross-platform Paul Henry breakfast show.
NZDM Awards unveil their finalists
Colenso BBDO/Proximity, is leading the way in the countdown to the 2014 NZDM Awards. In the finalist list, announced by the Marketing Association overnight, the College Hill agency scored 18 places. justONE/.99 are next with 16, then FCB with 10; then .99, the TAB, Chemistry Interaction (eight each), and RAPP (six).
Just Juice films hit the spot
Just Juice, Colenso BBDO and Assembly have just released four new short clips featuring characters from their main Just Juice brand ad. The films show 2D black & white versions of the characters against simple white backgrounds.
