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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: ANZ New Zealand and TBWA\New Zealand are withholding the good stuff in a new integrated campaign for The Sauce by ANZ. Running across geo-targeted out-of-home, digital and radio, the campaign... Read More
AUCKLAND, Yesterday: Sports Entertainment Group Limited (ASX: SEG) confirmed it had completed the NZ$130 million acquisition of MediaWorks, New Zealand’s number one audio business, for an enterprise value of NZ$130 million, equivalent... Read More
See It Be It, the Cannes Lions initiative supporting and developing the industry’s underrepresented female creatives, is seeking candidates for 2016. Read More
D&AD has added two more headliners – design supremo Sir Paul Smith and President Obama’s design CD Ashleigh Axios – to this year’s speaker line-up, “making a fantastic top five”. Read More
CAANZ has issued the entry call for the 2016 Media Agency of the Year – a division of the Beacon Awards that is entered separately. Read More
Award-winning investigative journalism trio Paula Penfold, Eugene Bingham and Toby Longbottom joined Fairfax Media yesterday. Read More
Paul Henry beat Breakfast in 25-54 for the first time on Wednesday 24 February. The latest MediaWorks Weekly Highlights Report says the show achieved a 1.8 rating/32.8% share vs 1.7 rating/31.5% share... Read More
Southern Cross Health Society has appointed Freemans Bay-based Contagion to work on its new digitally-led marketing strategy. Read More
Despite decades of anti drink-driving advertising, young drivers in Auckland still often drive after a drink or two – so Auckland Transport decided to shift gears. Read More
The first campaign in New Zealand to utilise the cutting-edge functionality of oOh!media’s Excite interactive retail panels encourages shoppers to take a selfie using its in-built-camera, accessorise the images on its touch... Read More
The Herald on Sunday has claimed the title as New Zealand’s best-read Sunday newspaper, as it and the daily New Zealand Herald buck global trends in recording newspaper readership growth. Read More
TVNZ Blacksand has created a series of TVCs, which aim to encourage viewers to take On Demand viewing to their big screen TVs with FreeviewPlus. Read More
