AUCKLAND, Today: A marathon eve isn’t usually a pizza party, but adidas Aotearoa had other ideas, joining forces with Grey Lynn favourite Brave for the adidas Carb-Loading Club. The one-night-only pit stop... Read More
AUCKLAND, Today: Pickle juice probably isn’t the first thing that comes to mind when preparing for a run. But McDonald’s has turned its famous burger brine into an unlikely running companion. Macca’s... Read More
M+AD ed David Gapes has been appointed a jury member for the 2016 Epica Awards – a creative show judged by marketing journalists from around the world. Read More
Real estate agents are transforming their front windows into touch-screens in move that emulates website live-link technology. Read More
NZ creatives fared modestly at this year’s YGA Awards in Sydney – converting only one of their five Professional category finalists into Gold. Read More
Clemenger BBDO and OMD have launched Hello – a new piece of online video content for the NZ Transport Agency aimed at young drivers using their phones behind the wheel. Read More
Gisborne-based grower LeaderBrand has launched an integrated campaign to grow the beetroot category in New Zealand, working with full-service Auckland agency Blackfoot. Read More
M+AD has made peace with a reader who posted negative comments in response to Tuesday’s story about the pr shop’s new-look website. Read More
The International Olympic Committee has awarded NZ’s Sky network the rights to broadcast the Olympic and Winter Olympics until 2024. Read More
Facebook has launched Delivery Insights to help advertisers to better understand the delivery of their ads and provide recommendations that allow them to quickly take action and improve performance. The company has... Read More
MediaCom NZ was the only NZ winner at the 2016 Festival of Media Asia Pacific held in Singapore yesterday. Read More
Respected NZ adman Barry Williamson (“I view myself as a marketing communications person who happened to specialise in the media side of the business”) has gone on the offensive in response to... Read More