LONDON, Today: Programmatic digital out-of-home may run on technology, but the latest global numbers suggest relationships still hold the steering wheel. WOO’s second pDOOH expenditure report shows most money moving through private... Read More
AUCKLAND, Today: Flat rectangles have their place, but Alexandra Park’s famous curved entrance called for something more considered. LUMO has unveiled two purpose-built digital billboards designed around the venue itself. The new... Read More
Saatchi & Saatchi has created a new L&P brand campaign, introducing a weekly talk show to its social channels. Called L&P Live, the show is hosted by New Zealand comedians Tim Batt... Read More
Facebook has launched Reactions, an extension of the Like button, aimed at giving users more ways to share their reaction to a post in a quick and easy way. Read More
Adshel has announced two initiatives that bolster the company’s digital capabilities: An expansion of digital screens in NZ and Australia, and the launch of a new ad-serving platform. Read More
TVNZ is seeking commercial partners for Survivor New Zealand which will debut later this year – on a date ytba. Read More
Takapuna-based indie creative shop Libby & Ben has won the National Rural Fire Authority account, which means the chop for aging (18 years) mascot Bernie. Read More
Clemenger BBDO Wellington has launched NZTA Thoughts – a ‘flexible content’ TVC series for the aimed at stoner drivers. Read More
UK publisher Trinity Mirror is backing old-fashioned newsprint as it launches the UK's first new standalone national newspaper – The New Day – in the last 30 years. Read More
CAANZ and MediaWorks are again searching for the industry’s most inspirational leaders, with nominations now open for the Inspiring Individual Award, an annual tribute, held in conjunction with the Beacon Awards, to... Read More
Ten NZ entries are among the first wave of finalists for Australia’s AWARD Awards – Y&R has four finalist spots in Direct Marketing, and a further two in Poster & Outdoor; Colenso... Read More
Auckland agencies Y&R, DDB and Colenso BBDO top Campaign Brief’s Creativity/Billings Index 2016 – part of a wider Australasian exercise conducted by the Sydney-based magazine. Read More