NZME. goes it alone on radio survey

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NZME. Radio has snubbed MediaWorks and announced it will now fully fund an independent survey of radio audiences in Auckland, Wellington and Christchurch “to ensure that clients have access to up-to-date data”. It will commence shortly.

The human cigarette finds love

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GSL Promotus has leveraged the Health Promotion Agency’s nasty Stop Before You Start man-cigarette to produce an interactive Phantom street poster that’s diverting passers-by in Auckland on Shortland St, Symonds St, and Dominion Rd; and in Wellington on Dixon St, Cambridge Tce, and Cuba St.