Clemenger BBDO Australia has sold its Adelaide office to independent agency KWP, according to a report in Campaign Brief.
Instagram streaks past Twitter
Instagram now has 300 million monthly active users globally, up 100 million actives in just nine months. The photo and video-sharing app owned by Facebook is now more popular than Twitter, which had 284 million monthly active users at the end of the third quarter.
Female ad talent still stuck in the middle
There is a growing realisation that agencies are facing a culture problem that makes them inhospitable for women to make long-term careers, according to a new study in the Guardian Online. It’s a multi-layered problem that defies easy solutions, the report says. There are exceptions to the rule, but agencies are at risk of losing touch.
Sports drink or water brand?
Mizone has launched a new radio, outdoor & print campaign aimed at answering the question – Is Mizone a sports drink or a water brand?
NZ digital adspend soars higher
NZ digital dvertising’s growth has continued unabated, reaching a record $159 million in the third quarter of 2014 – a 22% year-on-year increase, according to the latest IAB/PwC Report.
Marcus Lush & Danny Watson exit
NMZE. has confirmed it has signed broadcaster Marcus Lush – but it will be a full year before he makes an appearance as a night-time talk host on Newstalk ZB. He’ll depart from his RadioLIVE breakfast show mid-2015, and take up his new role six months later. Also on the move are ZB’s Kerre Woodham and Danny Watson.
Women to the fore as Cannes names 2015 jury presidents
The Cannes Lions Festival has announced the presidents who will lead juries at the 2015 awards. “We have always selected the most awarded, respected global creative leaders to guide our juries,” said Lions Festivals chairman Terry Savage. Sadly, no Kiwis made the cut (although there’s one Aussie).
W+K honour bravery in 2015 ANDYs campaign
Wieden+Kennedy Portland has unveiled its campaign for the 2015 International ANDY Awards’ call for entries, and released the list of jurors (one Aussie; no Kiwis). The deadline for entries is Friday 9 January.
Arrivals & Departures
20 questions from the Gunn Report
Hilux Bugger features in one of the 20 questions in The Gunn Report London’s Christmas Quiz. The 20 questions are in multi-choice format, and some range back as far as 1983. The 10 highest scorers win a year’s free sub to the Gunn website (or the 2014 Gunn Report book and Showreel of the Year).