The Warehouse has enlisted its creative and brand growth agency, DDB, to promote its change in retail strategy, announcing it will no longer have short-term discounts, instead offering low prices every day... Read More
DDB group business director Scott Wallace is to depart DDB after 17 years to seek new fields of endeavour – with a focus on the nurturing of new brands. Read More
Saatchi & Saatchi has won the ANZ Bank’s sponsorship business, which became available when True picked up the ASB brand account, bringing to an end its partnership with ANZ. There was no... Read More
The 2017 Spikes Asia Innovation jury has selected DDB/Mango’s Rialto Breast Cancer Screenings campaign as one of 10 entries to make the category shortlist. Read More
Viaduct Harbour-based digital advertising sales house Ad2one has signed interest.co.nz to its first party data network, and will now represent interest’s data offering. Read More
“Are market researchers addicted to the dopamine of insight?” The Distillery founder Mark Buntzen asked his fellow research professionals at the Research Association of New Zealand conference in Auckland recently. This week,... Read More
There’s a fresh new look in toilet and facial tissues in supermarkets thanks to ABC Tissue and downtown Auckland creative agency Work Communications’ launch of Fresh, a new brand from the makers... Read More
NZ conservation charity Kiwis for kiwi has joined forces with Old Mout Cider UK to generate support to save the kiwi from extinction (only 40,000 left in the wild). Read More