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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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AUCKLAND, Today: House hunting is getting a lot tastier, with Trade Me Property turning neighbourhood data into coffee, hot chips, baking and local tasting trails. The Flavour of Your Neighbourhood campaign uses... Read More
AUCKLAND, Today: Magazine Month is giving Kiwis a timely excuse to slow down, turn a few pages and rediscover one of life’s quieter pleasures throughout October. The Magazine Publishers Association (MPA) has... Read More
ANZ has launched its new Student Banking campaign, Fortune Favours the Brave, with some serious fanfare thanks to the help of globally renowned choreographer Parris Goebel and Whybin\TBWA NZ. Partnering with Goebel,... Read More
Sugar&Partners has won the Hubbards advertising business. There appears not to have been a formal pitch, but Hubbards marketing director Rebecca Bergs told M+AD this morning that they did “look at other... Read More
NZ was the 11th most awarded country in the 2015 Gunn Report for Media, published overnight in London. The top three were the US, UK and India; Australia was #4. Read More
Facebook has introduced new features for video ads, including automated captioning for sound-off videos and other video updates. Read More
Indian students make a significant contribution to the NZ economy, says Media Design School ceo Darryn Melrose – who was ceo of M&C Saatchi and Aim Proximity Auckland in 2009-2012 – writing... Read More
APAC-wide mobile advertising company Big Mobile has launched Creative Impact, a suite of products and capabilities focused on helping advertisers achieve “a step-change in the calibre of mobile creativity”. Read More
New Zealand radio enters a new phase of audience measurement this year when Europe-based research company GfK delivers its first NZ radio survey on May 5. Read More
Comedy performance director Florence Noble has joined 8 (the Transtasman production company previously known as 8com). Read More
New Zealanders are being invited to offer their views on advertising to children, including food, in a major review of the compulsory codes of practice for the advertising industry. Read More
For its 2016 campaign, which runs throughout February, the Heart Foundation has enlisted the services of a man whose life was saved directly as a result of watching a TVC during last... Read More
