The Newspaper Advertising Awards on Thursday 2 October will see one talented creative team walk away with $10,000 cash. “The work has been put to the test, and the awards are shaping up to be an inspiring, entertaining evening of celebration,” says News Works marketing executive Kirsty Atkins.
Life after deaf
Auckland-based creative corporate communications agency One Plus One has enlisted NZ rock’n’roll legends Mike Chunn and Todd Hunter to front an Australasian campaign for the iPhone-powered ReSound LiNX – said to be “the world’s smartest hearing aid”.
Outdoor ad recall edges TV & Online
A new study conducted by leading OOH operator APN Outdoor, has found that Outdoor is on par with TV and Online for ad recall – and even converts more efficiently given time spent with the medium.
Sandra King joins high-powered new exec team at APN
APN has appointed a new group executive team in New Zealand to drive collaboration benefits across the group and “fulfil a bold new vision to fully engage Kiwis anywhere, anytime with the content they love”.
Let’s talk about money
ASB has launched a new marketing campaign that aims to acknowledge the truth of how many people feel about managing their money, and to make it easier by highlighting a range of products, services and practical money tips.
Angry Aussies pick NZ indie
Stars come out for Botab
Just three days until the 2014 edition of the CAANZ Flying Fish Battle of the Ad Bands kicks off at the Kings Arms in Newton.
2degrees gets Irish know-how
Dublin-based Idiro Technologies has signed a deal with NZ’s 2degrees to provide data analytics for marketing.
Arrivals & Departures
North Island focus for Oz campaign
Whybin/TBWA Sydney has refreshed its long-running NZ tourism campaign Every Day a Different Journey – this time it aims to convince Aussies to visit the North Island.