AUCKLAND, Today: The judging panel for The Radio Bureau’s Orca Awards was unveiled this morning. It includes five prominent agency creatives …
Hot off the press
AUCKLAND, Today: dentsu NZ has helped Pizza Hut to launch a distinctive new brand platform, after winning the creative business in a successful pitch. The incumbents were Stanley St (brand) and 99 (retail).
Culture taps New York Knicks sports brand expert
AUCKLAND, Today: Social media and content agency Culture, part of the Stanley St Group, has announced the appointment of James Douglas to the newly created position of head of content.
NZ ad revenue dip
WELLINGTON, Wednesday: Advertising revenue for the 12 months ended 31 December 2020 across main media was $2.449 billion– down $268 million on the previous year, The Advertising Standards Authority reports.
1 in 5 Kiwi women read School Road title
AUCKLAND, Today: New Zealand’s new fortnightly print and digital women’s magazine Woman is read by one in five Kiwi women, according to a new survey from publisher School Road.
MDS duo takes out Google’s Axis Student gong
AUCKLAND, Monday: Robyn Ramsey and Luke Roxburgh, who are currently interning under the insightful eyes of Regan Grafton at Stanley Street, sprinted up to accept their award in front of industry at last Thursday’s Axis Awards to make it the 5th year in a row that MDS has taken out the Google Axis Student Award.
Events distorted Mag data
AUCKLAND, Today: The NZ magazine sector found plenty to cheer about in the latest Nielsen magazine toplines – despite rough year-on-year results for many top titles.
Close call
Stanley Street head of media Andrew Reinholds (at the time of the 2011 Christchurch earthquake, he was managing partner at OMD) was figuratively right there – on the phone to Mike Gray – at the precise moment the big one struck …
Women & Advertising
AUCKLAND, Today: The Marketing Association has engaged three prominent ad execs and a radio DJ to present its timely Women in Marketing event next month, which aims to “showcase the stories, talent, and insights of the women (and men) in our industry, while also discussing how to best engage women as a target audience”.
Higher Ground
AUCKLAND, Today: Stanley St head of media Andrew Reinholds strayed far from his usual beat at the weekend, cosying up to Sunday Star-Times interviewer Mikaela Weeks and Stuff photographer David White for a DPS featuring his new home – in a classic colonial Grey Lynn church.
