AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Fairfax Media has sold six of its national magazines as it continues restructuring to focus on core audiences and subject areas, according to Stuff.co.nz. Read More
You know it’s been a fairly quiet start to the new year when there’s only a few items good enough to make the first issue of M+AD in 2016. Read More
Auckland-based digital sales house Ad2one has been purchased by Gravity4 – a US headquartered global company that describes itself as “the world’s first high-frequency marketing cloud”. Gravity4 also made its intentions clear... Read More
After a revamp of categories for the 2015 NZ Radio Awards has announced its 2016 call for entries – with just one change: The addition of a new category – Best Promotion. Read More
The One Club New York has set Friday 29 January as the final deadline for the 2016 One Show. Read More
NZW-based NZ-founded Goodoil Films is 2015’s highest ranking – equal 3rd – Australasian production company in Campaign Brief’s global list issued by Best Ads over the weekend. Goodoil director Hamish Rothwell was... Read More
This is the last 2015 edition of M+AD’s daily newsletter. We’re taking a break and will return on Monday 11 January. Read More
A collaboration between Fullers ferries and Newmarket-based digital agency Motion Sickness Studios has produced documentary-like content illustrating that – when it involves the Hauraki Gulf – the journey is just as important... Read More
M+AD reminds readers that the entry deadline for the 2016 Axis Awards looms large in the new year – the closing date is Tuesday 19 January. Read More
Thanks to a partnership between AUT and iSite Media one clever creative concept from two AUT students will soon see their Vitafresh ads plastered on bus backs and billboards all over town. Read More