AUCKLAND, Today: Sasha Smith is crossing the Tasman to lead Initiative Aotearoa, joining the agency as Managing Director for its next phase of growth. Smith will report to Omnicom Media New Zealand... Read More
AUCKLAND, Today: Somewhere between the washing machine, clothesline and sock drawer, New Zealand has managed to misplace an estimated 28 million socks. New research commissioned by Kiwi-made sock brand Norsewear suggests the... Read More
“I’ve been up to my eyeballs in Adland for nearly 20 years, in a number of production and suiting guises, currently as a recruiter for 3rdeye Recruitment,” writes adman Clinton Ulyatt in... Read More
Phantom Billstickers have introduced an app that provides clients to a real-time record of their campaign across all 800+ of the company’s frames nationwide. Read More
Bloggers create more posts than magazine brands, but in terms of reach, magazine posts connect with just as many people – but magazine content is four times more likely to be shared... Read More
Sydney, September 05, 2017: WPP AUNZ has promoted industry veteran Rob McLachlan as ceo of its growing Data Investment Management Group, which includes a range of research, training & comms agencies in... Read More
[gap size="1.313em"]Auckland shopping marketing agency BTL cleaned up at the Australasian Promotional Product Excellence Awards, held this year at the Langham Auckland. Read More
After nine years in High St, Auckland creative agency Barnes Catmur & Friends Dentsu has moved to new digs in Cook St, downtown Auckland. 109 Cook St, Level 2, to be precise. Read More
Auckland indie agency True has been appointed as ASB's new brand agency and has begun developing a new brand campaign to relaunch the bank's brand line, One Step Ahead. Read More
Kraft Heinz Australia has launched four new can sizes – and created new labels. All the creative is out of New Zealand, via Auckland-based video producer Assembly Ltd, with music composed by... Read More