New World is a huge supporter of New Zealand netball and main sponsor of the Silver Ferns. They’d do anything for netball – or perhaps more accurately, almost anything, as demonstrated in this charming new TVC out of Colenso BBDO.
Mok: No plans for FCB brand to return to Oz
FCB has no plans to re-enter Australia or Hong Kong, FCB’s Auckland-based APAC ECD James Mok told Aussie website Mumbrella’s Robin Hicks as the Spikes Asia drew to a close in Singapore over the weekend.
Colenso wins Grand Prix in Singapore
Colenso BBDO took NZ’s only supreme category award at the Spikes Asia in Singapore over the weekend. Colenso’s win was a Grand Prix (effectively, the Spikes’ equivalent to Gold) in Radio for Mars Pedigree K9FM.
Kiwibank & NZ Post tap OMD
Kiwibank and NZ Post have appointed OMD Wellington to their combined media business, bypassing the incumbents – Ikon (Kiwibank) and Starcom (NZ Post). Starcom earlier pulled out of the pitch, citing a clash with Westpac.
VW, Audi, Skoda, Porsche tap FCB Media
FCB Media has picked up four European Motors Distributors brands after a pitching process. FCB Media will now handle media for VW, Audi, Skoda and Porsche (Colenso is VW’s creative agency, bcg2 handles Audi, and Big Communications handles Skoda).
Magazine Awards jury salutes Sido Kitchin
One title ruled them all at the 2014 Magazine Awards last week with both Supreme Awards – Magazine of the Year and Editor of the Year going to the Bauer Media’s weekly title Woman’s Day.
Arrivals & Departures
The Sweet Shop has signed director Iain Mackenzie, ACS, to its roster of global talent: “Iain is highly-regarded across the industry for his nuanced, carefully observed spots,” said The Sweet Shop CEO/founding partner Paul Prince.
NZ piles on the points in Singapore
Spikes Asia has announced seven more shortlists overnight – 11 in Promo & Activation, seven in Direct, four in Radio, five in Branded Content & Entertainment, one in Poster and Print Craft, seven in Film and 11 in Film Craft.
Auckland taps DDB and Spark PHD
Auckland Council has awarded its business to DDB and Spark PHD following a lengthy pitch which saw .99 and incumbent Ogilvy & Mather left on the sidelines. DDB’s role will be lead creative; Spark will handle media. The council has yet to appoint a digital agency.
Ogilvy buys top digital shop
Ogilvy Australia has bolstered its digital capability, acquiring STW-owned Bullseye, one of the region’s leading integrated digital marketing and technology services agency. The deal sees Ogilvy acquire 100% of Bullseye, which has more than 100 staff in offices in Sydney, Melbourne, Auckland and Indonesia including an offshore production facility.
