Saatchi has released a new 15sec Tui Lager spot – the latest in its Tui Handheld Device campaign which portrayed beer glasses as the original interactive way for blokes to connect to their mates.
Retail agency .99 will spearhead the sponsorship line-up at this year’s Top Shop Retail Excellence Awards in a new alliance with the Retailers Association (NZRA).
The Cannes Lions International Festival of Creativity will this year take its shortlist exhibitions into the digital realm with Microsoft acting as its Technology Innovation Partner.
The new owners of liquor retailer The Mill have appointed Y&R to lead the chain’s 35 stores in a major upgrade and rebrand. The incumbent was Barnes, Catmur & Friends.
Total interactive advertising spend in New Zealand was $120.22 million up 22% from Q1, 2013, according to figures out today from the Interactive Advertising Bureau.
Whittaker’s won many friends when it stuck by Nigella Lawson during her recent troubles. Now the chocolate maker is reaping the rewards for its courage with a handsome new TVC, released simultaneously last night across NZ & Australia to an instant global audience of 2 million (via Facebook).