Brandspank gets in THE ZONE

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Brandspank Auckland has created a new brand that aims to represent the aspirations of SKY TV’s newest channel, THE ZONE. The Auckland agency won the contract to create the brand imagery after a competitive pitch.

Andy McDowell’s $70,000 man says thank YOU

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Trevor Moodie, who with the Marketing Association helped organise Tuesday’s auction to raise funds for Auckland adman Andy McDowell – now battling Parkinson’s disease – has been quick to praise the NZ ad & marketing sector who raised an astonishing $70,000 to give McDowell’s two little girls educational opportunities later in life.

Kiwi team launches multi-device campaign dashboard at ad:tech

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News that Google’s latest consumer barometer shows Kiwis use an average of 2.7 devices each has led downtown Auckland-based full service creative agency Latch and sales expert Michael Buhagiar to collaborate on a ready-MADE advertising solution where brands and services can target smartphone, tablet or desktop users with content and have the engagement reported back to them quickly and clearly.

Spice girls a winner for Kiwi director

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The Sweet Shop’s Steve Ayson – a Kiwi who was an agency creative before reinventing himself as a film director – has been honoured in the UK for a global Old Spice commercial. His tvc Momsong was named Television Commercial of the Year at the Shots Awards, held at the Bloomsbury Ballroom, London.