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OOH and mobile converging?

OOH and mobile converging?

LONDON: Out-of-home media is attracting some unexpected advertisers as the medium’s digital capabilities expand and the possibilities grow for a more creative approach using real-time and contextually relevant content, reports UK-based global... Read More

No stone unturned at NZ Research powwow

No stone unturned at NZ Research powwow

The Research Association has unveiled four keynote speakers for its upcoming RANZ conference in Auckland. They are AUT Marketing Professor Roger Marshall, Data Futures Partnership chair Dame Diane Robertson, APAC Research Now vice-president... Read More

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