AUCKLAND, Today: WPP Media is beefing up its consulting offer across Australia and New Zealand, bringing former Accenture Song executive Aishwarya Rao on board as Managing Partner, Consulting. The expanded Marketing &... Read More
AUCKLAND, Today: You might be brilliant at your day job, but that doesn’t mean you’ve got the rest of life figured out. MAS is having a little fun with that reality in... Read More
Bauer Media has launched WomensWeekly.co.nz, a new online brand bringing together content from the people behind some of New Zealand’s most popular and influential magazines. The new site draws on content not... Read More
The Australasian Writers and Art Directors Association (AWARD) will increase its presence at Sydney’s annual Semi Permanent festival of creativity and design from May 2016, in a collaboration that will introduce an... Read More
The share offer from Snakk Media Limited (SNK) successfully raised $2.2 million, including $0.7 million of oversubscriptions – meaning Snakk will today proceed with its listing on the NZ Stock Exchange’s NXT... Read More
Social talent, branded content, web TV and indie video will collide at the inaugural NZ Web Fest (held in conjunction with over 40 Web Fests around the world) to be held at... Read More
NZME presented the third PwC Herald Talks event at Sky City this morning with some of the country’s top global business minds and business community connecting. Read More
Sports drink brand Powerade – along with its agency partners Ikon, Ogilvy, Spur, and Activation – has announced the return of its Powerade Challenge – running from now through to December. In... Read More
Cassette tapes. Catalogues. Floppy disks. Fax machines. The list of things rendered obsolete by the digital age grows longer every year. But here's one practice it can't seem to kill off fast... Read More
Parnell-based creative agency Rainger & Rolfe have crafted a digitally driven, brand positioning and activation campaign designed to communicate Craigs Investment Partners commitment to personalisation. Read More
Much of the time and effort marketers spend devising card-linked offers and creating online or mobile discount codes for shoppers may be wasted, according to new US research reported on the Warc... Read More
Running a marathon is hard enough, let alone while everyone else is watching the final of our biggest sporting event. So Les Mills and Whybin\TBWA public relations arm Eleven helped rectify the... Read More