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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Stuff is giving its keenest readers more to get their teeth into, launching Extra Stuff, a membership programme designed to bring regular visitors closer to the action. The new offering... Read More
AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
The Marketing Association has extended the entry deadline for this year’s NZ Direct Marketing Awards to next Friday (30 October) at 5.30pm ... but you need to apply for this extension today... Read More
bcg2 and Mediacom’s big new injury-prevention campaign for Safekids Aotearoa has been launched by Ann Weaver (Safekids Aotearoa director), ACC minister Nikki Kaye and ACC ceo Scott Pickering at an event at... Read More
DDB and its client Lion are, predictably, pushing the All Blacks envelope with a Steinlager “footy” promotion that tiptoes all around the ABS – but never mentions their name (being a domestic... Read More
Up-and-coming Ponsonby-based social media agency Backchat Media has won the account for managing the digital radio integration for this year’s Melbourne Cup Carnival in November. Read More
Clemenger BBDO Wellinton has created a series of fairytales to tell the story of the inhabitants at the opening of a major interactive walk-through precinct at Wellington Zoo. Read More
GroupM ceo Sean Seamer has bailed – to join MediaCom Sydney as ceo. He’d been in the GroupM role since the company set up in NZ a year ago, and will continue... Read More
V Energy, with a little help from their friends at Colenso and OMD, pushed the boundaries of possibility at a two-day stunt where mental strength and technology meet. Read More
Brother Design’s work for Foodstuff’s own brand, Pams, has enjoyed a successful run at award shows here and internationally. Now they’ve added a Gold pin at the Design Institute of New Zealand’s... Read More
A leaked email to staff from Herald managing editor to staff confirms that a number of staffers have accepted redundancies. Read More
The Interactive Advertising Bureau has elected NZME group revenue director Laura Maxwell as its new chairperson, a role that she returns to after a two-year absence. Read More
