AUCKLAND, Today: McCann has danced away with the BOTAB 2026 crown, winning a gloriously flared 17th Battle of the Ad Bands at Double Whammy last Thursday. Seven agency bands took the stage... Read More
AUCKLAND, Today: The first of every month already brings bills, calendar flips and fresh promises. NexGard SPECTRA now wants Kiwi pet owners to add parasite protection to that list. Its new NexGard... Read More
Since Parnell-based Alexander launched a specialist separate division called The Content Place in 2016, they have been producing much of their own content, including videos for social media, and are about to... Read More
The Bay of Plenty radio market is about to heat up with the launch of a new radio station – to be known simply aas The Station – takes to the airwaves... Read More
Facebook Creative Shop has this week posted a program sharing creative tips on how to adapt low-budget TV spots for mobiles. Read More
Pead PR has won the digital and social retainer for Huawei New Zealand from Ogilvy, following a competitive pitch, bringing social media and PR under one roof (Pead already held the PR... Read More
Supermarket giant Countdown has chosen to support a Women’s Refuge initiative – created their agency Saatchi & Saatchi late last year – that allows visitors to its website to access The Shielded... Read More
The Public Relations Institute holds an unusual event later this month – a two-hour tutorial for PR people about PR people. How to run a PR firm, to be precise. Or, as... Read More
Midas – founded in 2001 by the New York Festival organisation – has a new leader this year, after NYF appointed Scott Rose to the role of Midas executive director. Read More
Building on from Haier’s 2015 and 2016 partnership with The Block NZ, Haier’s PR agency were asked to come up with a new campaign concept to extend Haier’s partnership with The Block... Read More