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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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NZME invests up to $15 million in Stuff’s Petone printing equipment
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Singapore Airlines & Motion Sickness puts Kiwis up for express delivery around the world
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AUCKLAND, Today: Most client-agency relationships do well to reach double figures. Bunnings and PHD Aotearoa have now stretched theirs to 24 years, with another chapter officially locked in. Bunnings has reappointed PHD... Read More
AUCKLAND, Today: Friends and family have a way of forgiving missed catch-ups. Leave it too long, however, and Tourism New Zealand warns you may officially become a stranger. That playful threat sits... Read More
The global ceo of Aussie agency Cummins & Partners says the ad industry is confused about the role of branded content and he is uncomfortable with some the executions being done in... Read More
An inappropriate content warning is the first thing the viewer sees when checking out this Korean Guinness ad out of The Sweet Shop on Youtube. But god knows why – it’s essentially... Read More
Eighty-year-old Kiwi brand Sleepyhead has re-signed with Dr Libby for a new TV campaign (out of Westhaven-based integrated indie agency Chemistry Interaction) to promote its new Sleep Solution range, which sees the... Read More
NZTA and Clemenger BBDO have done it again. The sustained success of the Legend campaign, or Ghost Chips as we have fondly come to know it, drove the executive panel to award... Read More
Volkswagen New Zealand has delivered a shock by confirming rumours it had dumped incumbent Colenso BBDO and appointed FCB to its creative advertising account. FCB already manages the media for the European... Read More
TVNZ ceo Kevin Kenrick delivered last night’s Effies crowd a timely reminder that a relentless drive for effectiveness is just one part of an exciting campaign. Read More
TVNZ is turning up the heat for a second series of My Kitchen Rules New Zealand, with the energetic backing of seven production partners and an appetising creative campaign designed to fire... Read More
Mobile phones are where people communicate and discover the things they like, but historically, it’s been difficult for people on mobile to signal to businesses that they want to learn more about... Read More
Retail agency specialist .99 has given New World’s product and price ads a distinctive new look. Their challenge was to showcase the product in a creative and inspiring way – to cut through... Read More
Parnell agency The Business has released a hilarious “bad lip reading video” around the RWC for the National Foundation of the deaf. “It has gone live this morning on social media and... Read More
