Ogilvy NZ launched a new brand campaign for Sealord last week, aiming to lift the nation’s health through good nutrition. Read More
The Marketing Association has released the detail of its upcoming 2017 Direct Marketing Conference, to be held at the Crowne Plaza Auckland on Tuesday 29 August. Read More
NZ won its second Gold Lion overnight in Cannes – and, like the first, the winner was again Colenso BBDO. NZ also won three Silver and five Bronze Lions. Read More
Dictionary Films Tokyo executive producer Peter Grasse – a well-known filmmaker on both sides of the Tasman – chairs a Cannes session this week, entitled Speakers Who Define the Creative Ecosystem. Read More
New Zealand agencies picked up another nine finalists at the Cannes Lions Festival overnight – in the Mobile and Direct categories – bring NZ’s shortlisted campaigns so far to 34. Read More
Saatchi & Saatchi, with Team NZ sponsor Toyota, has created a support-seeking campaign aimed specifically at the people of Bermuda, and running mainly in the Caribbean nation. Read More
BC&F Dentsu has unveiled major changes to its management structure in Auckland, with ceo Daniel Barnes stepping back to a founder/partner role – while his colleague of the past 10 years, ECD... Read More
The Advertising Standards Authority has unveiled New Zealand’s top 10 most complained about ads of 2016. The cause of complaints – as recorded in the ASA’s annual report – ranged from encouraging... Read More