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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
Beautiful, seductive European models biting into ice cream on a red carpet outside an expensive hotel in the Riviera aren’t anywhere to be seen in Tip Top’s latest launch for Top Notch... Read More
Veteran adman – perhaps the most admired one of his generation – David (Dave/Devo/Waldo) Walden died in Auckland on Saturday, aged 66 after a short (but vigorous) fight against an aggressive form... Read More
Nationally, MediaWorks’ The Edge is the most listened-to network (in All People/cumes), closely followed by NZME’s NewstalkZB. Read More
NZME & MediaWorks share the glory in radio station website traffic – NZME taking 4 of the top 10 spots and MediaWorks 5 (No 1 is Radio NZ National). Read More
Oceania Healthcare, with a little loving assistance from Rainger & Rolfe and Film Construction, has just released its first television commercial as they look to reinforce their core brand positioning platform around... Read More
Mobile advertising technology company Snakk Media (NZAX: SNK) is today launching a public equity offer for new and existing shareholders, which aims to raise up to $NZ2.3m. The offer opens on Monday... Read More
Campaign Asia-Pacific Agency of the Year Awards – which includes the NZ Agency of the Year – has extended its deadline to this Friday 9 October. Read More
Last year, Special Group and Paspaley Pearls created an award-winning campaign with acclaimed author Anna Funder (Australian Book of the Year, Miles Franklin Literary Award) and actress Teresa Palmer. Everything Precious was... Read More
Fifty-eight per cent of respondents to a recent online Australian industry drug survey admitted to using cocaine, making it the No 1 drug of choice amongst Aussie Adlanders. Read More
US-based global paint brand Valspar has launched into the New Zealand market in an exclusive partnership with Mitre 10. The message comes via a colourful animated TVC produced by FCB NZ and... Read More
