AUCKLAND, Today: Mental Health Awareness Week returns from 12–18 October with a simple message from the Mental Health Foundation of New Zealand: belonging matters, and connection cannot wait. This year’s theme, Belonging... Read More
AUCKLAND, Today: Initiative Aotearoa has handed Alex Pringle a bigger brief, promoting her to Group Business Director and putting her at the helm of specialist content division Initiative Content. Pringle will lead... Read More
Interactive Advertising continues to grow in New Zealand with the latest IAB/PwC Online Advertising Report noting that it generated a record $184.73 million in Q2, 2015, a 30% increase year on year. Read More
With the building industry showing unprecedented growth, it's a time of enormous opportunity for Federation client James Hardie. “The client brief reflected this market trend: keep James Hardie's range of design-led fibre... Read More
Companies with greater digital capabilities are able to convert sales at a rate 2.5 times greater than the norm, writes Graham Christie, the CCO/partner of Auckland & Sydney-based APAC-wide mobile marketing outfit... Read More
Tourism company Southern Discoveries continues to expand by adding new roles to its marketing team. With the new additions, the company is focusing its marketing operations into online and offline, PR and... Read More
Leading shopper influence agency Hypermedia today confirmed the renewal of their in-store media contract with New Zealand grocery giant Countdown Supermarkets. Read More
Saatchi & Saatchi has unveiled a prototype of the ASB’s latest innovation – a cashless moneybox that integrates with the ASB Mobile banking app to help teach children the value of money... Read More
Advertising agency Droga5, which is headquartered in New York, has announced today that it would be closing its Sydney office founded by David Droga, David (Nobby) Nobay, Sudeep Gohil and Marianne Bess... Read More
Instagram announced today that any New Zealand advertiser, large or small, can now run ads. The platform will offer a new suite of features, including more action-oriented ad formats, landscape images and... Read More
TRESemmé 365 Project (T365) returns this year “to inspire more New Zealand women to break their sleep-styling habits”, this time challenging two influential women to create a different hair look every day,... Read More
Facebook has unveiled a host of Pages enhancements that aim to help businesses enhance their mobile presence and introduce new tools for better communication with customers. Read More