AUCKLAND, Today: The first of every month already brings bills, calendar flips and fresh promises. NexGard SPECTRA now wants Kiwi pet owners to add parasite protection to that list. Its new NexGard... Read More
SYDNEY, Today: BigAds is giving intent data a slightly harder job. Its new Neural Intent platform aims to decide not only who should see an ad, but what might actually persuade them.... Read More
Vodafone has been named as one of the top employers worldwide for lesbian, gay, bi and trans staff. The list is compiled by UK-based charity Stonewall from submissions to the Global Workplace... Read More
2degrees chose a novel route to announcing its sudden, unexpected departure from Special Group on Friday – the telco fired off a short, sharp, but carefully polite missive to media announcing its... Read More
Out today: 2017’s second commercial radio survey, out of the NZ arm of Germany-based global research outfit GfK, shows 3.35 million people – more than 80% of New Zealanders aged 10+ –... Read More
The true story of how print is relevant and a powerhouse in today’s media world – plus an insider viewpoint on what is driving New Zealand’s economy – will be among key... Read More
Campaign Asia-Pacific has issued its entry call for its 2017 Agency of the Year Awards. which recognise “inspired leadership, management excellence, outstanding business performance and overall brilliance” in the Asia-Pacific advertising and... Read More
Auckland ad & design agency Magnum, with PR backup from Acumen Republic, has completed a rebranding exercise for Viaduct Harbour-based Ignite Architects (offices in Auckland, Christchurch, Wellington, Tauranga and Sydney), the outfit... Read More
Written for M+AD by Arnaud Calonne, Yahoo Platforms: The marketing world’s most efficient future is all about ‘strengthening the dollar’ through technology – simply put, today you get more bank for your... Read More
In a world of celebrities and soft drinks Anchor and Colenso BBDO have pulled off a rare double by winning back to back Gold Lions in the Health & Wellness category in... Read More