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Interactive reaches new heights

Interactive reaches new heights

Interactive Advertising continues to grow in New Zealand with the latest IAB/PwC Online Advertising Report noting that it generated a record $184.73 million in Q2, 2015, a 30% increase year on year. Read More

Creative step sideways

With the building industry showing unprecedented growth, it's a time of enormous opportunity for Federation client James Hardie. “The client brief reflected this market trend: keep James Hardie's range of design-led fibre... Read More

Digital Darwinism – a fool’s paradise

Digital Darwinism – a fool’s paradise

Companies with greater digital capabilities are able to convert sales at a rate 2.5 times greater than the norm, writes Graham Christie, the CCO/partner of Auckland & Sydney-based APAC-wide mobile marketing outfit... Read More

Clever way to teach kids value of $$

Clever way to teach kids value of $$

Saatchi & Saatchi has unveiled a prototype of the ASB’s latest innovation – a cashless moneybox that integrates with the ASB Mobile banking app to help teach children the value of money... Read More

Droga5 Sydney to close

Droga5 Sydney to close

Advertising agency Droga5, which is headquartered in New York, has announced today that it would be closing its Sydney office founded by David Droga, David (Nobby) Nobay, Sudeep Gohil and Marianne Bess... Read More

NZ ads up and running

NZ ads up and running

Instagram announced today that any New Zealand advertiser, large or small, can now run ads. The platform will offer a new suite of features, including more action-oriented ad formats, landscape images and... Read More

Pages gets a facelift

Pages gets a facelift

Facebook has unveiled a host of Pages enhancements that aim to help businesses enhance their mobile presence and introduce new tools for better communication with customers.  Read More

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